If you’re aiming to capture that effortlessly cool vibe, Reformation has likely caught your eye. This Los Angeles-based brand has made waves with its sustainable approach to fashion and its knack for creating pieces that exude laid-back chicness.

The fashion world is vast, and there are plenty of other brands out there that can help you achieve that coveted cool-girl aesthetic. We’ve curated a list of 21 brands similar to Reformation, sorted by price point to suit various budgets.

Here’s a quick overview of our picks:

Affordable Options

ASTR

Madewell

Everlane

Free People

Abercrombie

Quince

Lulus

Mid-Range Choices

8. Réalisation Par

9. En Saison

10. Faithfull The Brand

11. DÔEN

12. Sézane

13. Whimsy + Row

14. Christy Dawn

Luxe Selections

15. Jenni Kayne

16. Farm Rio

17. SIR The Label

18. Stone Cold Fox

19. Cara Cara

20. Saks 5th Ave

21. Staud

Each of these brands brings its own unique flair to the table while capturing elements of that effortless style Reformation is known for. Whether you’re looking for sustainable practices, vintage-inspired designs, or statement pieces, this list has something for everyone.

Remember, building a wardrobe isn’t just about following trends or sticking to one brand. It’s about discovering items that align with your unique style and boost your confidence. So feel free to mix and match from these brands to create a look that’s uniquely you.

Why Is Reformation So Popular?

Before we dive into our list of Reformation alternatives, let’s take a moment to understand why this brand has captured the hearts of fashion enthusiasts worldwide.

1. Sustainable Practices: Reformation has made a name for itself with its eco-friendly approach to fashion. From using deadstock fabrics to implementing water-saving techniques, they’re leading the charge in sustainable style.
2. Trendsetting Designs: The brand perfectly balances vintage-inspired silhouettes with modern twists, creating pieces that feel both timeless and of-the-moment.
3. Celebrity Endorsements: When stars like Taylor Swift and Kaia Gerber are spotted in Reformation, it’s no wonder the brand’s popularity soars.
4. Size Inclusivity: With an expanding range of sizes, Reformation is working to make their flattering fits accessible to more body types.

Now that we’ve covered the Reformation basics, let’s explore some amazing alternatives that’ll have you saying, “Reformation who?”

Affordable Brands Like Reformation

ASTR

ASTR (pronounced “astor”) is your go-to for wallet-friendly Reformation vibes. With most pieces falling under $100, it’s a treasure trove of trendy dresses, tops, and skirts that won’t break the bank.

Key Features:

• Price Range: $50-$150
• Signature Styles: Floral midi dresses, puff-sleeve tops
• Reformation Comparison: Similar feminine silhouettes at a lower price point

Madewell

While known for their killer denim, Madewell has expanded into dresses and tops that give major Reformation energy. Their laid-back, all-American aesthetic is perfect for those who love Reformation’s more casual offerings.

Brand Highlights:

• Denim Focus: High-quality jeans that pair perfectly with Reformation-inspired tops
• Accessibility: Numerous brick-and-mortar locations for try-before-you-buy convenience
• Price Range: $50-$200 for most items

Everlane

If Reformation’s commitment to transparency speaks to you, Everlane should be on your radar. Their “Radical Transparency” model breaks down the cost of each item, so you know exactly what you’re paying for.

Everlane at a Glance:

• Minimalist Designs: Clean lines and timeless pieces that echo Reformation’s simpler styles
• Sustainable Edge: Eco-friendly materials and ethical factories
• Price Comparison: Generally 20-30% less expensive than comparable Reformation pieces

Free People

For those who lean towards Reformation’s boho-chic offerings, Free People is your dream come true. With a mix of flowy dresses, statement tops, and unique accessories, it’s a one-stop shop for building a Reformation-inspired wardrobe with a free-spirited twist.

Free People Favorites:

• Boho Dresses: From maxi to mini, in prints that rival Reformation’s best
• Layering Pieces: Kimonos, cardigans, and jackets to elevate any outfit
• Price Range: $50-$250, with frequent sales

Abercrombie

Forget what you knew about Abercrombie in the 2000s – they’ve undergone a major glow-up. Now offering sophisticated pieces that could easily be mistaken for Reformation, Abercrombie is a hidden gem for budget-friendly style.

Abercrombie’s New Look:

• Reformation Dupes: Spot-on alternatives to popular Reformation styles
• Size Inclusivity: Extensive range of sizes and lengths
• Price Point: Most items under $100, with frequent promotions

Quince

Quince is the secret weapon for building a high-quality, Reformation-esque wardrobe without the hefty price tag. Their direct-to-consumer model cuts out the middleman, resulting in luxury-level pieces at a fraction of the cost.

Quince Quick Facts:

• Materials: European linen, Mongolian cashmere, and other premium fabrics
• Sustainability: Eco-friendly practices and transparent supply chain
• Price Range: $20-$150 for most items

Lulus

If you love Reformation’s occasion wear but not their prices, Lulus is your new best friend. This online retailer offers a vast selection of dresses and separates that capture that cool-girl essence at wallet-friendly prices.

Lulus Lowdown:

• Occasion Wear: Bridesmaid dresses, cocktail attire, and formal gowns
• Try-On Videos: Customer-submitted content to help visualize fit
• Price Range: $30-$100 for most items

Mid-Range Brands Like Reformation

En Saison

For those who can’t get enough of Reformation’s French girl chic, En Saison delivers in spades. This brand captures that je ne sais quoi with feminine silhouettes and effortless style.

En Saison Essentials:

• French-Inspired: Parisian-approved prints and cuts
• Limited Editions: Small-batch collections for unique style
• Price Comparison: Slightly lower than Reformation, with most pieces under $200

Réalisation Par

If you’ve spent any time on Instagram, you’ve likely seen Réalisation Par’s viral designs. Known for their flattering cuts and playful prints, this brand is a favorite among influencers and celebrities alike.

Réalisation Par Rundown:

• Signature Prints: From polka dots to florals that rival Reformation’s best
• Cult Favorites: The Naomi skirt and Alexandra dress are must-haves
• Price Range: $150-$250 for most items

Faithfull The Brand

For those who love Reformation’s vacation-ready pieces, Faithfull The Brand should be on your radar. Based in Bali, this label offers breezy dresses and separates perfect for your next getaway or staycation.

Faithfull Features:

• Global Aesthetic: Pieces inspired by world travels
• Ethical Production: Handmade in Bali with sustainable practices
• Price Point: Mid-range, with most items between $150-$250

Sézane

Another French brand that captures that effortless Reformation vibe is Sézane. Known for their timeless pieces and ethical practices, Sézane offers a mix of classics and trend-driven items.

Sézane Standouts:

• Waitlist-Worthy: Limited drops create buzz and exclusivity
• Sustainability: Eco-friendly materials and transparent practices
• Price Range: $100-$250 for most items

Whimsy + Row

Los Angeles-based Whimsy + Row shares Reformation’s commitment to sustainability while offering a unique take on California cool. Their small-batch production ensures each piece feels special.

Whimsy + Row Wonders:

• Eco-Conscious: Low-waste production and sustainable materials
• Versatile Pieces: Styles that transition from work to weekend
• Price Range: $100-$200 for most items

Christy Dawn

If you’re drawn to Reformation’s vintage-inspired dresses, Christy Dawn will be your new obsession. Using deadstock fabrics, they create limited-run pieces that feel one-of-a-kind.

Christy Dawn Details:

• Vintage Vibes: Timeless silhouettes with modern updates
• Farm-to-Closet: Innovative sustainability practices
• Price Point: Mid-range, with dresses typically $200-$300

DÔEN

DÔEN captures the essence of California cool with a feminine touch, much like Reformation. Their dreamy dresses and cozy knits are perfect for those who love a touch of romance in their wardrobe.

DÔEN Distinctions:

• Size Inclusive: Offering extended sizes and maternity options
• Artisan Partnerships: Supporting global craftsmanship
• Price Range: $150-$500, with some special pieces higher

Luxe Brands Like Reformation

Jenni Kayne

For those who love Reformation’s minimalist pieces, Jenni Kayne offers elevated basics and timeless designs. While pricier, the quality and versatility of each piece make them worthy investments.

Jenni Kayne Jewels:

• California Minimalism: Clean lines and neutral palettes
• Quality Materials: Luxurious fabrics built to last
• Price Point: Higher-end, with most items $200-$500

Farm Rio

If Reformation’s bolder prints catch your eye, Farm Rio will blow you away. This Brazilian brand offers vibrant colors and playful patterns that make a statement.

Farm Rio Flair:

• Bold Prints: Eye-catching designs inspired by Brazilian nature
• Sustainability: One tree planted for every purchase
• Price Range: $150-$400 for most items

SIR The Label

Australian brand SIR (Separates, Intimates, Ready-to-wear) offers sleek designs for the modern woman. Their pieces echo Reformation’s ability to be both sexy and sophisticated.

SIR Specifics:

• Elevated Basics: High-quality staples with a twist
• Premium Fabrics: Silk, linen, and other luxury materials
• Price Point: Higher-end, with most pieces $200-$500

Stone Cold Fox

For those who love Reformation’s boho-luxe offerings, Stone Cold Fox delivers. With a focus on romantic silhouettes and vintage-inspired details, their pieces are perfect for everything from bridal events to beach vacations.

Stone Cold Fox Features:

• Handmade in LAttention to detail in every piece
• Bridal Options: Beyond just dresses, full bridal party looks
• Price Range: $200-$500 for most items, with bridal higher

Cara Cara

Cara Cara brings the fun with playful prints and vibrant colors, perfect for those who gravitate towards Reformation’s more whimsical pieces. Their size-inclusive range ensures everyone can join the party.

Cara Cara Highlights:

• Joyful Designs: Mood-boosting prints and colors
• Resort-Ready: Vacation vibes for everyday wear
• Price Point: Higher-end, with dresses typically $300-$600

Saks 5th Ave

While not a brand itself, Saks 5th Ave offers a curated selection of designers that capture the Reformation aesthetic. It’s a great place to discover new brands and snag designer pieces that align with your style.

Saks Selections:

• Multi-Brand: One-stop-shop for various Reformation-esque designers
• Loyalty Program: Earn points on your fashion investments
• Price Range: Varied, from mid-range to high-end luxury

Staud

Last but certainly not least, Staud offers a modern take on retro-inspired designs. Their unique silhouettes and custom prints have earned them a cult following among fashion insiders.

Staud Standouts:

• It-Girl Approved: Seen on celebrities and influencers alike
• Customization: Made-to-order options for a personal touch
• Price Range: $150-$400 for most items, with some special pieces higher

Brands Like LoveShackFancy: The Ultimate Dupes

While we’ve focused on Reformation alternatives, we can’t ignore the growing demand for LoveShackFancy dupes. If you’re after that ultra-feminine, romantic aesthetic without the designer price tag, consider these options:

1. For All Things: Offers similar floral prints and ruffled designs at a fraction of the cost.
2. Doen: Captures that dreamy, vintage-inspired vibe (bonus: we’ve already covered them above!).
3. Christy Dawn: Another brand we’ve mentioned that nails the romantic, prairie-chic look.
4. Spell & The Gypsy Collective: Boho-luxe pieces that echo LoveShackFancy’s free-spirited style.
5. Misa Los Angeles: Feminine dresses and separates with a touch of bohemian flair.

Remember, the key to nailing the LoveShackFancy look is embracing floral prints, soft colors, and romantic details like ruffles and lace.

Frequently Ask Questions

What is a cheaper version of Reformation?

Brands like Everlane and Madewell offer stylish alternatives to Reformation at more affordable prices.

How old is Reformation brand?

Reformation was founded in 2009, making it about 15 years old.

What is the cheapest designer brand?

Designer brands like Michael Kors and Coach often offer more affordable options compared to luxury labels.

Is Zara a high-end brand?

Zara is considered a fast fashion brand, not high-end, though it offers trendy and stylish pieces at mid-range prices.

Final Words

From affordable finds to luxe investments, there’s no shortage of brands that capture that cool-girl Reformation vibe. Whether you’re after sustainable practices, vintage-inspired designs, or bold prints, this list has something for every style and budget. Don’t be afraid to mix and match – the best wardrobes draw inspiration from various sources to create a unique personal style.

Remember, fashion is all about expressing yourself and having fun. So whether you’re splurging on Reformation, hunting for LoveShackFancy dupes, or exploring new brands, wear what makes you feel confident and fabulous.

Ready to revamp your wardrobe? Start exploring these brands and create your own signature style that’s equal parts cool, sustainable, and uniquely you. Happy shopping!